Your Worst Enemy

It is better to write poorly than to not write at all. So, I’m just going to let this one rip. Ready? Some of the roofing salespeople I’ve known through the years (nobody that reads this website) have been exceptionally good at 2 things… and little else. They may not even have a G.E.D., but …

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Repeat After Me…

It’s too bad that real prospects don’t wear signs that read, “Hey Stupid! Sell me a new roof.” If they did, this job would be a lot easier. All you would have to do is look for the people wearing signs and you’d be good. Doesn’t work that way though, does it? As a matter …

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My Easiest Sale. Ever!

I’ve sold a lot of stuff in my life… I’ve had to! When I was a kid growing up in the Ozarks, my family was so poor we would go to Kentucky Fried Chicken and lick other people’s fingers. Seriously! If I wanted to do anything special, like go to the public swimming pool, I …

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INOCULATION!

Are you making sales, but having a hard time keeping them? Unfortunately, that’s a common problem in roofing sales. It happens to rookies and it happens to veteran sales pros too. I get a lot of questions from sales people who are trying to hold on to their sales or have just lost one. Here’s …

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