How Much is Your Sales Work Worth?

Getting Paid More Have you ever looked around at all the other people making money and thought, “I’m not getting paid enough money for what I do around here. I should be making a lot more money. How come they make so much?” Just for the sake of conversation, let’s take a roofing installer who…

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How To Set Sales Appointments with No Roofing Experience

Don’t Know Much About Roofing? One of the smartest things you can do with your time is to focus all of your energy doing only the things that make you the most money. Quick Summary Focus on Strengths: The article begins by emphasizing the importance of concentrating on activities that are most profitable, suggesting that…

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Why They Buy & How To Sell A New Roof

Going Shopping The front pockets of my jeans were bulging with hundred dollar bills. I walked into the furniture store with my wife. We were anxious to buy a new bed, dresser, and night stand for my son’s room. He was getting way too big to sleep in his crib; we had to get a…

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Your One Sales Advantage

Barrelle Roofing Insulated Cup

Roofing Sales Advantage Gary Halbert, legendary direct response marketer, famously asked what one advantage you’d want if you were going to invest your entire life savings into starting a hamburger stand. Would you want to serve superior hamburger meat, have super secret sauce, have the friendliest workers, cleaner bathrooms, a nicer building, the best website,…

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How To Make 100k in Roofing Sales

Sunset at Universal Studios

You want to make 100k in roofing sales, right? You’re thinking about selling roofs for a living, but you’re scared… scared to quit your crappy current job, scared of working on commission and scared of knocking on doors. Am I right? Don’t do it! You’re too scared. Quick Summary Overcoming Fear: Many individuals are hesitant to enter roofing…

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Magical Princess Selling

BELIEVE IN FAIRY TALES? Your price isn’t too high; your value is too low. “Price is what you pay. Value is what you get.” – Warren Buffett When your value is lower than your price, regardless of what you’re selling (e.g. roof, appointment, first date, etc.), your deal is dead. Everything in life has a…

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How To Sell Roofs In Heavy Competition

More Competition It’s fair to say that roofing sales has become increasingly competitive over the years. It isn’t unusual to find yourself competing with 10, 20, up to 30 or more roofing companies in the same neighborhood during the early stages following a fresh storm. Quick Summary Increased Competition in Roofing Sales: The article begins…

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The Contagious Sales Killer Disease

You’ve Given Up? If you’ll be honest, you haven’t been out prospecting lately because you don’t think it will do any good. I mean, the last time you went out knocking doors, you struck out. Nobody home. A bunch of renters. Everybody else was looking for the cheapest estimate. As a matter of fact, that…

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Chasing Hurricanes To Sell Roofs

Before You Chase a Hurricane I’ve never had much success chasing Florida hurricanes or working the Texas coast. In September of 2004, Hurricane Ivan slammed into the Gulf Coast near Mobile, Alabama with a 16-foot storm surge. Pensacola, Florida, 35 miles east of the storm’s eye, caught the front right quadrant of this Category 3…

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How Do I Start a Roof Sale?

Hanging out with ASAP Roofing at Holleytree Country Club

Starting a Roofing Sale You want to start your sale with the problem, the need, or the want because without a problem, need, or a want, there is no sale. Something has to motivate your prospect to want to buy from you. Your job is to find that motivation before your prospect gets rid of…

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