Roofing Sales

Your Worst Enemy

Office Day 2021

It is better to write poorly than to not write at all. So, I’m just going to let this one rip. Ready? Some of the roofing salespeople I’ve known through the years (nobody that reads this website) have been exceptionally good at 2 things… and little else. They may not even have a G.E.D., but …

Your Worst Enemy Read More »

Repeat After Me…

Shawn Deitemeyer at DFW Airport

It’s too bad that real prospects don’t wear signs that read, “Hey Stupid! Sell me a new roof.” If they did, this job would be a lot easier. All you would have to do is look for the people wearing signs and you’d be good. Doesn’t work that way though, does it? As a matter …

Repeat After Me… Read More »

If You Want More, Have More

Jojo Kozel

Like an old country lawyer, I’m going to quote a little bit of Bible to drive home a point… “For to everyone who has, more will be given, and he will have abundance; but from him who does not have, even what he has will be taken away.” – Jesus, Matthew 25:29 NKJV This is …

If You Want More, Have More Read More »

My Easiest Sale. Ever!

Kevin Barrelle, Klint Koppel, Shawn Deitemeyer

I’ve sold a lot of stuff in my life… I’ve had to! When I was a kid growing up in the Ozarks, my family was so poor we would go to Kentucky Fried Chicken and lick other people’s fingers. Seriously! If I wanted to do anything special, like go to the public swimming pool, I …

My Easiest Sale. Ever! Read More »


David Lucien

Are you making sales, but having a hard time keeping them? Unfortunately, that’s a common problem in roofing sales. It happens to rookies and it happens to veteran sales pros too. I get a lot of questions from sales people who are trying to hold on to their sales or have just lost one. Here’s …


Do I Need a Degree to Sell Roofs?

Shawn Deitemeyer, Chuck Allen, and Mike Coday

No! Whoever came up with the college degree rule is probably some college degree idiot who wants to make themselves feel better about their over-priced education. It is amazing how many sales managers and corporations believe that a college degree is the magic ingredient that guarantees success. It doesn’t. If anything, I’ve found that the …

Do I Need a Degree to Sell Roofs? Read More »

You’re Not Superman

Chuck Allen and Jojo Kozel

Are You Killing Your Sales? Here’s what prospects believe about almost all salespeople… “THEY ARE LIARS!” The good news is that the bar is set so low that it shouldn’t be that difficult for you to exceed their expectations. Even after they sign the contract, they still halfway expect you to let them down. Don’t …

You’re Not Superman Read More »