“Focus is clarity. Clarity gives power. Power gives understanding. Understanding gives certainty. Certainty gives trust. Without trust, people won’t take action.” – Jay Abraham
“People afraid to take a stand. But the people you trust are those who help you come to a conclusion. They want you to be the expert and they want you to tell them how to solve their problem.” – Jay Abraham
“Most people don’t know what focus is until someone shows them.” – Jay Abraham
“It’s important for your customers to define for themselves their biggest frustrations, challenges and opportunities. In most cases, they are paralyzed because they cannot put their dreams into words, and they just have a vague idea of what they really want… so they can’t take action.” – Jay Abraham
“Your clients and prospects are angry. They don’t feel anyone is listening to what they really want, and they don’t know how to make anyone listen.” – Jay Abraham
“It’s not how many people you talk to but the quality of the interactions you have that determine success.” – Jay Abraham
“In a marketing context, people can only get to know you through the consistent role or persona that you project through your communications.” – Jay Abraham
“Companies thrive on the basis of the stories they tell.” – Jay Abraham
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“People have to recognize your advice as a solution to a problem they feel emotionally as well as rationally. Logic doesn’t make the sale. You have to compel people on the emotional level.” – Jay Abraham
“People will avoid making decisions because they don’t want to feel foolish.” – Jay Abraham
“Let me show you what we do and how our system works so you can sign on.” – Jay Abraham
“By allowing people to come to their own conclusions, you get them to buy into your product and your service, but also into the end result they believe they will achieve.” – Jay Abraham
“Talk about the end result, the feelings that your product will bring, not how it will work.” – Jay Abraham
“The greatest determinant of greatness is going to be our ability to collaborate with others who have pieces of the puzzle we don’t.” – Jay Abraham
“Figure out where you can make the biggest win first.” – Jay Abraham
“The real beauty is giving back. It seems selfless, but it is the most selfish thing you can do. The more you help others, the clearer it becomes to you, the more you see the dynamic work.” – Jay Abraham
Mike Coday
Mike started selling roofs in '95 while working as a youth pastor at a small church in North Texas. A decade later he transitioned to speaking at industry conferences and training outside sales teams. Today, he works exclusively as the premier consultant to roofing company owners who are driven for growth.
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